Finding ways to Fight Music Piracy
You might remember when Napster was the next big threat to the music industry not long ago when it was the big thing. This file sharing service used peer-to-peer technology to allow people to do music downloads for free from computers that belonged to other Napster customers.
The Napster explosion brought with it numerous violations of copyright and issues with music piracy. Music artists went through damaging dips to their sales and revenue, and that was the source of deep worry for the music industry.
The popularity of Napster and other P2P networks showed that people were OK with the idea of downloading music for free if they could. Napster went into bankruptcy after failing to win a legal battle with several music labels.
Apple’s iTunes then served as a savior for the industry by providing a way for people to legally download music for a fee. While music piracy is not totally banished, it has certainly lessened.
In making a model to fight music piracy, there are certain things it must do to become effective among music consumers. The elements that must be in place to fight music piracy include…
*It has to be convenient to use.
The new music access solution It must be easy to access and to use. Sometimes legal tools for downloading music requires a certain amount of technical savvy, users can become discouraged with confusing interfaces. When the tools to use the software are convenient, more music customers will use it.
* Provide a variety in search abilities and ease of use.
It is crucial that the music download site have a wide selection of songs. It is just as important that the songs are not hard to find. Ease of use is something illegal downloading sites fail to offer because of the service is free.
* Make them feel secure.
P2p file sharing programs scare people because of the potential that is there to download a virus along with their music from one of the free music services. Users are happy to pay for their music if they can get the music they want that danger.
* Costs that make sense.
When music companies Use the Internet to release music. that cuts down on the costs of album distribution and sales. The ?middle men? are taken out of the picture. This means that it makes sense that the price for the music goes down.
The elimination of the cost of creating hard copy album, CD when digital music is downloaded is out of the picture too. The result is that your online customers should be able to get their digital music for a reduced cost.
The music industry has have learned a great deal about What people think about illegal file sharing. Contrary to what was believed, people want to pay for the music made by their favorite artists and they do not like the idea of stealing the music that they love
Music fans, though, also want the variety, the convenience, the security and realistic cost that come from getting their music online. Every year, more legal online music downloading sites are giving their customers what they want and the result is that they are generating a new income stream for musicians and music companies. This approach is a long term solution.